Also referred to as sequential email follow-ups, email campaigns allow you to send a series of personalized email templates to assigned contacts. Email campaigns can be associated with any contact group.
The email campaign templates are scheduled to be sent in specified intervals of time, for example:
- Template 1 - sent right after the contact is assigned to group (delay 0)
- Template 2 - sent 7 days after template 1 (delay 7)
- Template 3 - sent 14 days after template 2 (delay 14)
- Template 4 - sent 30 days after template 3 (delay 30)
A delay is expressed in the number of days elapsed since the previous template.
NB! Email campaign will be automatically deactivated when you edit the templates. You will need to activate the campaign when finished with editing, otherwise campaign emails will not be sent out.
