“Do not mass email”
This is a setting that you can enable to stop a contact from receiving any future mass email messages. You can still send a personal 1-on-1 email.
Mail-merge
Use merge tags to personalize your messages. For example, the merge tags [FIRST] [LAST] will be replaced with John Smith.
Unsubscribe link
You must include an unsubscribe link only in emails that are obviously not personal 1-on-1 messages, such as monthly newsletters or generic autoresponders.
List segmentation
Relenta’s email marketing features are organized by groups of contacts to ensure the most relevant and personal experience for your recipients.
Autoresponders
Autoresponders are a series of email templates sent out to contacts over a specified period of time with a set delay.
